With so many distractions at this time of year, it’s easy to see why many people shy away from putting their home on the market. Holiday plans, travel, house guests and endless searching for gifts all eat into the time you need to spend to prep your home for sale. The assumption is that buyers also have the same distractions, so often we see sellers actually withdraw their homes from the market for the holidays. Yet by dismissing the winter sales period you could be missing an opportunity to secure an early 2022 move. Here’s 3 reasons why the winter months can be a good time to list your home.
1. Less Competition.
With spring comes a renewed interest in the housing market, and it is generally the time we see the most homes listed. But by bringing your home onto the market at a quieter time there will be fewer options for buyers to choose from, allowing your home to stand out from the crowd.
2. Serious Buyers
The people who are house-hunting in the depths of winter are the people who are focused on their goal. They know exactly what they are looking for, likely have their financing in place, and have a deadline for when they need to move. This can save you time versus dealing with those people who are “just looking at what’s out there” and endless back-and-forth negotiations with someone just after a deal.
3. Holiday Cheer
What home doesn’t look inviting all decorated for the holidays? Enhance your home’s appeal and don’t shy away from festive décor – a pretty wreath, decorative lighting and a roaring fire can all help the buyer to picture celebrating future holidays in your home.
So, if a new home is on your New Year’s list, don’t wait until the spring to do something about it. Talk to one of our experienced agents today – they can tell you what your home is worth in today's market and put together a plan to help you realize its full potential. Contact us today!